It’s difficult for some people to make rational decisions in times of epic strife. Most people panic and overreach or underestimate the challenges they face. When push comes to shove, what is an entrepreneur supposed to do when their back is against the wall?
The stories of entrepreneurs overcoming struggles are more inspiring because it’s not just their lives hanging in the balance. Business owners have to think about their employees and their families; that’s a pressure that easily rivals political officials. It’s not a simple decision when one person’s decision could greatly impact other people’s lives.
When China faced the SARS outbreak in 2003, everyone store owner faced challenges like never before. SARS made face-to-face contact dangerous for everyone. That mean stores couldn’t open because that put employees and customers in hazardous health situations. Overcoming such a challenge may seem obvious today, but back then, entrepreneurs struggled to find potential safe havens.
In 2003, Richard Liu Qiangdong owned 12 Jingdong stores throughout the Beijing area. His started out with one little shop that only sold magneto-optical products. The store wasn’t bigger than four square meters; it could barely fit customers inside. Get More Information Here.
From humble beginnings grew one of the most successful brands in China today. Richard Liu looked to the future with optimism and grandeur. When the SARS outbreak happened, he was forced to rethink his entire business, especially after some of his stores closed because of health risks to customers and employees.
Since people spent more time at home, fearful of unfamiliar physical contact, Richard Liu looked into reopening his business online. Today, online businesses are a worldwide phenomenon. In 2003, online stores were still new and untested. Moving Jingdong was a big risk, but people weren’t shopping in stores anymore.
Building an e-commerce platform proved to be the greatest decision he ever made. He added more products and focused on achieving a near perfect delivery system. Today, JD.com sells billions of products and ships locally within six hours.
Due to his hard work throughout the years, Mr. Qiangdong has managed to accrue a few important accolades over the years. One of these incredibly amazing awards was the “2017 Variety500 Honoree” in the variety honors. JD.com is currently well over $44 billion in worth which is looking to continue growing upwards with time.